HARLEY DAVIDSON INC

HOG Consumer Cyclical
$20.86
Market Cap $2.46B
P/E Ratio 7.50
Forward P/E 11.10
Dividend Yield 3.49%
Beta 1.29
52W Range $17.19 - $30.28
# Hedge Funds 1
Sector Consumer Cyclical
Industry Recreational Vehicles

Hedge Fund Ownership

1 funds holding this stock
Investor 1 % of Portfolio i Weight of this stock in the investor's portfolio Value i Total dollar value of the position Shares i Number of shares held Activity i Portfolio change type: New, Increased, Decreased, or Sold
Mairs & Power Growth Fund Mairs & Power Inc 0.00% $286.00K 14,000

Insider Trading

8 transactions in the last 6 months
Insider i Name of the company insider who made the trade 8 Type i Purchase (buy) or Sale (sell) Shares i Number of shares traded Price i Price per share at time of transaction Value i Total dollar value of the transaction Trade Date i Date the transaction was executed Filing Date i Date the SEC filing was submitted
Do CharlesSr. Vice President, HDFSISale4,241$18.10$76.74K12 Mar 202612 Mar 2026
Flees Lori AnnBuy4,000$18.89$75.55K09 Mar 202609 Mar 2026
Starrs ArtiePresident & CEOBuy15,000$19.10$286.50K09 Mar 202609 Mar 2026
Masood RafehBuy2,775$18.00$49.95K27 Feb 202602 Mar 2026
FARLEY JR JAMES DSale6,454$18.71$120.78K25 Feb 202626 Feb 2026
Mansfield Luke ChristopherChief Commercial OfficerSale11,500$23.21$266.95K20 Nov 202524 Nov 2025
Luke Christopher MansfieldChief Commercial OfficerSale11,500$23.21$266.95K20 Nov 202524 Nov 2025
Do CharlesSr. Vice President, HDFSISale4,136$25.51$105.51K07 Nov 202512 Nov 2025

Frequently Asked Questions

What is HOG stock price today?

HARLEY DAVIDSON INC (HOG) is currently trading at $20.86. The stock has a 52-week range of $17.19 to $30.28 and a market capitalization of $2.46B.

Is HOG a good stock to buy in 2026?

HARLEY DAVIDSON INC has a P/E ratio of 7.5 (forward P/E: 11.1), a dividend yield of 3.49%, and 1-year performance of -6.4%. 1 hedge funds hold this stock. Review the fundamentals and ownership data above to make an informed decision.

Are insiders buying or selling HOG stock?

There have been 8 insider transactions for HOG in recent months. Insider buys can signal management confidence, while sales may reflect diversification or personal financial planning. Check the Insider Trading section above for details.

How has HOG stock performed over the past year?

HARLEY DAVIDSON INC (HOG) has returned -6.4% over the past 12 months. The stock traded between $17.19 and $30.28 during this period, and is currently at $20.86.

Which hedge funds own HOG (HARLEY DAVIDSON INC)?

1 tracked hedge funds currently hold HOG in their portfolios as of the latest 13F filings. See the ownership table above for the complete list.

What is HOG's market cap and valuation?

HARLEY DAVIDSON INC (HOG) has a market capitalization of $2.46B. The trailing P/E ratio is 7.5 and forward P/E is 11.1. The stock is classified in the Consumer Cyclical sector.

What is HOG's revenue and profitability?

HARLEY DAVIDSON INC reported revenue of $4.47B with net income of $338.74M and a profit margin of 0.08%. The stock has a beta of 1.29.

What sector is HOG in and who are its biggest institutional holders?

HARLEY DAVIDSON INC (HOG) operates in the Consumer Cyclical sector. It is held by 1 tracked hedge funds. See the ownership table above for the complete list.